Z By HP
The Challenge
Z by HP, Hewlett Packard’s Enterprise focused division, offers workstations that focus on power, performance and reliability. Stocked with the best of the best hardware, Z by HP workstations are engineered to outperform your typical PC.
Looking to capture the attention of a new audience of creators, The Charles GRP worked with Z BY HP to create a new social strategy focused on telling the story of the user and the limitless possibilities they can unlock.
Key Objectives
Meet with Key stakeholders to understand needs
Craft storyboard that highlights the workstations KSP's
Work with VFX artists to create Launch trailer for new Product
Create 2 6 Second cuts and 2 15 second cuts to be used for Social and website
